Pele

Image: Disclosure / Santos FC
Whatsapp
Facebook
Twitter
Instagram
Telegram

By HENRIQUE BRAGA & MARCELO MODOLO*

a conceptual metaphor

For many, Chico Buarque is the pelé of MPB; Antonio Candido, the pelé of literary criticism; Fernanda Montenegro, the skin of dramaturgy. In each of these examples, we see an interesting case of linguistic change, in which a proper name, nickname of the legendary player Edson Arantes do Nascimento, enters our vernacular — in a legal position, without the need for VAR.

 

the skin metaphor

But what is a conceptual metaphor? In general terms, the idea (defended by Lakoff and Johnson, from Cognitive Linguistics) is that we conceive abstract elements of reality based on our concrete, corporeal, material experience with the world.

In this process, we take a universe as a source domain, so that notions from this first context serve as a basis for the formation of another concept, in the target domain. An example: we take space as the source domain to conceive time as the target domain. Not only the way we talk about time, but the way we understand it comes from our material, corporeal, concrete relationship with space. The past tense is "back there", the future tense is "up ahead".

In the process of linguistic change in which the proper noun Pelé becomes a common noun, a conceptual metaphor occurs. Football is taken as the source domain, and, in this universe, the concrete element “Pelé” refers to exuberance, strength, splendor, technical quality and, above all, superiority. Then, in the chosen target domain, the same properties are attributed to another subject: by saying that Machado de Assis is the pelé of Brazilian literature, the superiority verified in the soccer domain is transferred to the literature domain. For a group of young students who had not yet come into contact with the Sorcerer, but who already knew the legendary King, the metaphor would be a discursive resource to show the dimension of the greatness of our greatest author.

 

A dictionary term?

Among specialists, it is already a consensus that the dictionary does not define whether a term “exists” or “does not exist”. Rather, the work of dictionaries can formally document the words that make up the vernacular of a community of speakers.

In the case of the common noun pelé, neither the main dictionaries nor the Vocabulary of the Brazilian Academy of Letters register the term. If you allow us a bet, however, it is a matter of time: it is a productive, recurrent term, which already integrates the Brazilian varieties of Portuguese. In short, a term worth mentioning.

 

Use with moderation

Finally, we remind you that calling someone Pelé is always liable to generate some controversy, given the exclusive character that the term has assumed. Is the pelé of MPB Chico or, say, Caetano? And in literary criticism, Candido or Costa Lima? Fernanda Montenegro or Ruth de Souza in dramaturgy? And in Brazilian literature is Machado de Assis or Guimarães Rosa? This last comparison is perhaps very difficult, as it exceeds the very concept of the conceptual metaphor pelé. Could it be that, in this case, Maradona, another genius who left us two years ago, would also have to be integrated into this list of football metaphors? Jokes aside, none of these questions has a unambiguous answer, despite our particular preferences. Only Pelé, the eternal, is the Pelé of football.

*Henry Santos Braga He holds a PhD in Philology and Portuguese Language from USP.

*Marcelo Modolo is professor of philology at the University of São Paulo (USP).

A first version of this text was published in the newspaper The Globe.

 

The site the earth is round exists thanks to our readers and supporters.
Help us keep this idea going.
Click here and find how

See all articles by

10 MOST READ IN THE LAST 7 DAYS

Forró in the construction of Brazil
By FERNANDA CANAVÊZ: Despite all prejudice, forró was recognized as a national cultural manifestation of Brazil, in a law sanctioned by President Lula in 2010
The Arcadia complex of Brazilian literature
By LUIS EUSTÁQUIO SOARES: Author's introduction to the recently published book
Incel – body and virtual capitalism
By FÁTIMA VICENTE and TALES AB´SÁBER: Lecture by Fátima Vicente commented by Tales Ab´Sáber
The neoliberal consensus
By GILBERTO MARINGONI: There is minimal chance that the Lula government will take on clearly left-wing banners in the remainder of his term, after almost 30 months of neoliberal economic options
Regime change in the West?
By PERRY ANDERSON: Where does neoliberalism stand in the midst of the current turmoil? In emergency conditions, it has been forced to take measures—interventionist, statist, and protectionist—that are anathema to its doctrine.
Capitalism is more industrial than ever
By HENRIQUE AMORIM & GUILHERME HENRIQUE GUILHERME: The indication of an industrial platform capitalism, instead of being an attempt to introduce a new concept or notion, aims, in practice, to point out what is being reproduced, even if in a renewed form.
USP's neoliberal Marxism
By LUIZ CARLOS BRESSER-PEREIRA: Fábio Mascaro Querido has just made a notable contribution to the intellectual history of Brazil by publishing “Lugar peripheral, ideias moderna” (Peripheral Place, Modern Ideas), in which he studies what he calls “USP’s academic Marxism”
The Humanism of Edward Said
By HOMERO SANTIAGO: Said synthesizes a fruitful contradiction that was able to motivate the most notable, most combative and most current part of his work inside and outside the academy
Gilmar Mendes and the “pejotização”
By JORGE LUIZ SOUTO MAIOR: Will the STF effectively determine the end of Labor Law and, consequently, of Labor Justice?
The new world of work and the organization of workers
By FRANCISCO ALANO: Workers are reaching their limit of tolerance. That is why it is not surprising that there has been a great response and engagement, especially among young workers, in the project and campaign to end the 6 x 1 work shift.
See all articles by

SEARCH

Search

TOPICS

NEW PUBLICATIONS